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What is Blockchain technology?

by Fxigor

Blockchain definition

What is blockchain?

Blockchain represents a growing list of records, called blocks, that are linked and allow individuals and companies to make instantaneous transactions on a network without any middlemen. Blocks are the most recent transactions, and they are recorded and added to it in chronological order. Blocks keep track of digital currency transactions without central record keeping.

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Blockchain explained
IBM made an excellent free ebook, “Blockchain for dummies,” and important information you can see in this video:

Blockchain is a new type of internet that allows information to be distributed without being copied. With the continuous evolution of the world through globalization, technology has also not been left behind. It brings along ways that are fast enough for people to comprehend the systems behind their easier and quicker way of transacting, especially online. Blockchain technology, however, is not a new phenomenon. Surprisingly, its existence dates back to the year 1991. Stuart Haber and his colleague Scott Stornetta explained in theory at first how they were to develop a system whereby the documents would get time-stamped to avoid backdating and tampering. The following year, they were joined by another colleague, which improved their earlier designs and concepts to enable several documents to be collected and eventually stored in one block. Blocks are typically storage centers of data or information. Various blocks are joined together to create a Blockchain. For the blocks to be tamper-proof, each one is secured using the cryptography system. These imply that every block contains a cryptographic hash, a unique identifier such as a fingerprint, or a specific code. For security and prevention of a possible hacking, no cryptographic hash of any block is similar to the other.
The first of the Blockchain technology’s prominent use was witnessed in 2008 when Satoshi Nakamoto’s usage in cryptocurrency revolutionized his company- Bitcoin. With digital currency, Bitcoin needed a foul proof public ledger that recorded transactions between parties in a permanently efficient and verifiable way. This revolutionary- Blockchain technology- is open and managed on a peer to peer network for verifiability through internode communication and block validation. Due to its permanence and ability to record events and its impenetrable nature, the technology is viable for use in other areas such as health record management, voting, processing transactions, managing identities, and storage of classified documents. This is because once an event is recorded, the ability to delete or alter is barely impossible without interfering with other blocks in the chain attached. Even then, the time required to do so is too much that the system will have detected the breach.

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Essential Characteristics of Blockchain Technology
Anonymity is where a person’s identity does not get revealed at any given time. This feature is critical since people require privacy, especially in transactions. As for Blockchain technology, every user is allowed an opportunity to interact via a generated address. This is where their real identity is not unmasked, and this reveals one of the Blockchain’s unique features that has made it popular and enabling its extensive use. On the other hand, the lack of a centralized protocol is another essential component of this technology. When data is in a central location, for example, the central or federal reserves, every transaction performed needs authentication and validation by a statutory body such as the central bank. This background check leads to an increase in operating costs and subjects the user to many hurdles before receiving payments. This process is tedious, frustrating, and takes time to process, sometimes extending to days. However, a decentralized system does not require oversight from a third party. Therefore, it is not a requirement for one to report or even inform the authorities when transactions occur. This makes the Blockchain technology fast and reliable in cases where instant or quick exchanges are needed.
What’s more, Auditability and persistence are, among other reasons why Blockchain technology is well embraced in cryptocurrency transactions. Due to the multiple nodes verifying information, it is critical to note that data gets verified instantly and reliably in the shortest time possible. This ensures that invalid transactions are immediately discovered and, therefore, do not get admitted. Their strict protocol provides that deleting operations and roll backing them is impossible, ensuring everything is above board.

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Blockchain Technology Usage- applied blockchain
Various sectors continue embracing the technology due to the various inventions it possesses. For instance, Blockchain technology is developing into a game-changer in enhancing healthcare systems. For every healthcare provider, quality service delivery is top of their agenda. Through this technology, it is evident their chances of success are more likely to occur. Patient care management is directly in line with the achievement of quality care. Various institutions have set up rules and regulations in ensuring that this area is not subject to neglect by health care providers. In this case, Blockchain plays a significant role here in that; it allows alteration of data to get done by community users and various professionals. It is mainly through the authentication of the persons. Through private key cryptography, a digital identity gets created, and the changes are added to reflect on the system within seconds. In the medical field, this is crucial as any combined data helps in decision making.

Bitcoin infographic

By bpalacio@mac.com.

Visually.

The distribution of ledgers is also a revolutionary technique in this industry. The open system guarantees access to experts while serving as a storage facility for data. Additionally, this data is verified, signed digitally, and authenticated in real-time. The safety of the information is an added assurance that no single user can alter the data since all members keep a copy of the data. These systems are not entirely new. Hence it is easy to transfer and pick up during an introduction. It is also worth noting that the healthcare industry is a business like any other. Hence, when Blockchain technology enhances transactions in firms, several are healthcare-related.

Hdac blockchain technology is an IoT contract platform based on blockchain that exchanges and restricts the usage of connected devices. An IoT contract is a machine-to-machine (M2M) service that controls all the blockchain network devices. It can do this by embedding a smart contract to the IoT device and sharing the device’s address in the network.

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Titanium Blockchain is a Blockchain global innovation ecosystem where 80+ developers, architects, Blockchain product managers, business development, and investment professionals made a pioneering Blockchain R&D and consulting company.

In the business industry, specifically the financial service providers, insurance companies, asset managers, and banks, they are all set to benefit more from Blockchain technology. Access to a whole range of well-interconnected databases and cryptography has continually allowed such institutions to simultaneously gain unlimited access to tamper-proof digital ledgers. Earlier, the institutions mentioned above ignored this idea, assuming its failure. However, Blockchain’s usefulness in the industry led to the consistent growth of these industries’ venture capital. Areas such as clearing and settlement of trades and loans in financial institutions are set to gain much. Saving of wastages accruing to $10 billion has been projected across the industry on an annual basis when Blockchain is integrated into the system. This proves that the technology is efficient and provides an opportunity for businesses to control leakages that sometimes run them dry financially.

The Australian securities exchange, for instance, seeks to migrate all its post-trading operations and settlements on to a Blockchain system. Payments, too, especially by central banks in various regions, are set to move. This is due to the realization of the advantages technology brings, especially in fraud prevention and data security. The Switzerland Central Bank’s reluctance to embrace the technology after several calls from local financial players has led some commercial banks within Switzerland to go it alone to a point where they are raising their own digital currency. Additionally, many central banks worldwide intend to raise digital currencies to curb the growing challenges that Bitcoin possesses on their monetary policies.
Moreover, Blockchain technology can also identify clients and immigrants, especially in cross-border trades and entries. As it continues to enhance trade, various sectors are mainly benefiting those who include the agriculture industry, music industry, and smart appliances, where users continue enjoying more control over their devices.

We can use a lot of articles and case studies related to blockchain. For example, this technology could reduce the big internet companies’ influence and return the web to its original vision.
Blockchain technology could solve the internet privacy problem, Social Media’s Biggest Problems or Revolutionize the Healthcare Sector, solve whiskey counterfeiting, Solve the Water Management Crisis, etc.

The Demerits of Blockchain Technology
Although Blockchain has been termed revolutionary in the business and tech world, several challenges affect this technology’s effectiveness. With the growing movement to cryptocurrencies and the continuous growth of Digital Coins, transactions are increasingly becoming bulky. In turn, it is hindering effective service delivery due to the restrictions on the optimum time to generate a new block. The speeds of processing transactions set at seven transactions per second per block are increasingly becoming a challenge to transact effectively, especially those with low transaction fees. This is because data miners prefer sales-generating higher prices as opposed to those with lower fees.
Another major demerit is privacy. Blockchain can only preserve small private information on both the public key and the private key. Recent studies show that since transaction amounts and balances are publicly visible, it is impossible to guarantee ultimate privacy to a user. For instance, in Bitcoin trading and mining, transactions can get linked to reveal user details. This is through the classification of buying behavior and narrowing it down to specific information such as the user’s age, gender, and residence area. Therefore, in some cases, the user’s complete anonymity cannot be guaranteed.

Conclusion
Technological advances continue to improve the world in various ways of life. It is important to embrace these technologies as agents of change and simplified ways of doing things. As witnessed, Blockchain technology is a promising product, especially in improving businesses, and promises to offer a lot in other crucial sectors such as immigration and the health care system, especially with medical health management. Central banks in New York, China, and Sweden, among others, continue to evaluate this technology’s usefulness in their business models and how they affect their monetary policies. With the enhanced security protocols, its wide range of use and reliability will attract many businesses into its adoption. Blockchain technology is the modern world tech revolution, and change to its adoption,n specifically in the financial sector, seems inevitable.

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Filed Under: Featured

Google Bans Cryptocurrency Ads. Restricted CFDs and Forex Ads

by Fxigor

Google bans cryptocurrency ads

Google bans cryptocurrency ad advertisements relating to the initial coin offering (ICO), cryptocurrency wallets, exchanges, and crypto trading advice. Besides that, from Jun 2018. there are ads restriction for forex and CFD-related ads. Only advertisers with a financial regulation license can create ads related to CFDs.

Google is the worlds leading search Engine Company and the second largest public-traded entity globally. With the rising call for more accountability of institutions that deal with the general public in ensuring fair, ethical, and open dealings, Google is not left behind in complying with these elements. In the recent past, there has been an uproar on the rising deceptive adverts running online, with a clear aim of confusing unsuspecting potential investors, and when they fall into the trap, they are ripped off their hard-earned money. Being a world leader in the advertising sector through its AdWord platform, Google has seen it necessary to exercise accountability by enabling only the certified financial advertisers on its platform. In its announcement, Google banned advertisements relating to the initial coin offering (ICO), cryptocurrency wallets, exchanges, and trading advice. The ban also extends to other financial products such as binary options and spread betting. Forex advertising network will change after the new Google restriction to forex trading ads.
Google Bans Cryptocurrency Ads
In the past, google banned search terms for a lot of products. All these have to do with investor protection initiatives due to the rising fraudulent cases involving unauthorized brokers taking advantage of the high wave for quick cash in these unregulated financial products. With concerns mostly emanating from the US exchange commission concerning the ban on ICO advertisements, Google’s move is seen as a precaution to avoid a future clash with the authorities on its role in consumer data and protection. On the same note, other major players in the advertisement world such as Twitter, Facebook, Yandex have taken measures to control the same types of adverts on their sites, either by pre-approval or by the total ban, due to concerns they have raised over legitimacy and also because of maintaining the overall image of these sites.

What Does Google Ban Entail – Google Bans Forex Ads?

Google’s annual earnings in cryptocurrency and related products in financial adverts have been estimated to be over $25 million. Nevertheless, Google has mounted to the pressure of axing most of these adverts due to the security of its clients, consumer protection obligation, as well as the future accountability and company image. This is largely due to fraudulent cases associated with the unregulated cryptocurrency sector and the looming security and exchange commission rules on the protection of cryptocurrency investors. Canada and the U.S. have been at the forefront leading the war on the ban for adverts on ICO and calling for the establishment of regulations in the online financial sector, especially cryptocurrency, which in the recent past has hit the world by storm. Many investors have lost billions of dollars, mostly emanating from deceiving adverts which unsuspecting traders fall into the prey. With. This has come to the attention of Google as a main player in the advert world.
google bans forex affiliates
Financial Services: New restricted financial products policy (June 2018)

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In June 2018, Google will update the Financial services policy to restrict the advertisement of Contracts for Difference, rolling spot forex, and financial spread betting. In addition, ads for the following will no longer be allowed to serve:

Binary options and synonymous products
Cryptocurrencies and related content (including but not limited to initial coin offerings, cryptocurrency exchanges, cryptocurrency wallets, and cryptocurrency trading advice)

Ads for aggregators and affiliates for the following will no longer be allowed to serve:

Contracts for Difference
Rolling spot forex
Financial spread betting
Binary options and synonymous products
Cryptocurrencies and related content.

Advertisers offering Contracts for Difference, rolling spot forex, and financial spread betting will be required to be certified by Google before they can advertise through AdWords. Certification is only available in certain countries.

To be certified by Google, advertisers will need to:

Be licensed by the relevant financial services authority in the country or countries they are targeting
Ensure their ads and landing pages comply with all AdWords policies
Comply with relevant legal requirements, including those related to complex speculative financial products

Advertisers can request certification with Google starting April 2018 when the application form is published.

This policy will apply globally to all accounts that advertise these financial products. For more details, see About restricted financial products certification.

(Posted March 2018)

Brokers will be allowed to advertise forex and CFDsonly after receiving certification from Google
The force on the ban will come to effect this June 2018. In the mentioned financial areas, brokers will be undergoing thorough scrutiny before they get approval for placing the adverts. This will eliminate unscrupulous brokers who sell unregistered securities or pose as genuine brokers to run away with investors’ money. After scrutiny of the broker information, Google will either reject or approve the specific broker. When approved, the broker will be issued a special certification to advertise their product in their requested target region. Nevertheless, for one to qualify for certification by Google, the firms they represent must have acquired the necessary licensing to operate in the regions they intend their adverts to target. On the other hand, they must have conformed with various laws and regulations regarding their business to meet the AdWord requirements for the specific geographical area.

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All these processes aim to bring in some sanity in the cryptocurrency sector by offering protection to the investors, especially from deceiving adverts being run by fraudulent brokers posing as legit traders. The cryptocurrency craze, especially the one witnessed by Etherium and Bitcoin, has seen hundreds of other digital coins emerge, with fraudulent traders taking this advantage and floating offers in terms of advertisement for unregistered securities, which has seen either a total market collapse of the specific securities or marginal shift in value for a short period. In this process, billions of dollars have been lost, hence the call for regularization, especially in the adverts concerning this sector as it acts as the backbone of the whole process.
A good example of a fraudulent case concerns a California based tech company Tezos, which conducted an ICO in July 2017 and got a staggering $232 million, which later would emerge that it was a fraudulent deal based on a lawsuit filed at a superior court in San Francisco, alleging violation of U.S securities law. In such a case, Google and other social media players who are more involved in advertisements of such nature have seen the need to regulate the advert content. This is amid growing concern of investor protection following huge losses due to reluctance on streamlining the advertising sector and digital currencies.

The Effects of the Ban on Google, Brokers and the Investors

Google, through its platform Adwords, lakes in billions of dollars in terms of advertisement revenues. In the recent past, one of its most lucrative sectors for advertisement has been cryptocurrency-related adverts. It is estimated that from this sector alone, Google earned an estimated $25 million annually in terms of advertisement revenues. Nonetheless, Google is concerned more by reputation, consumer protection, and future accountability than revenues. In 2017, in a move to safeguard investors and consumers in its platforms, Google pulled down an estimated 3.2 billion ads that violated their terms of use. Through its annual report, Google indicated that it was more concerned about user experience than advertisements. Therefore, the gain will be higher in the long run than the estimated loss in revenue for now, as more consumers gain confidence when dealing with the platform and increase their spending and advertisement due to the site’s legitimacy. This news was one of the biggest news on Bloomberg, such as Bloomberg video about Google financial restriction and Bloomberg news about bitcoin drop, and CNBC news about google bans cryptocurrency
For the brokers, the best time to make a difference is now. All is not lost. In fact, this is the time for those who offer genuine adverts to take advantage and get certification as the unscrupulous brokers get scared. For genuine brokers, this is the time for the right push for their products. As Google positions itself as an open and genuine platform, the brokers have the opportunity to associate with these attributes now and in the future to gain investor confidence. On the other hand, as the market penetration will become difficult, brokers can explore other options such as optimizing the Google search ranking, operating genuine websites, and performing offline marketing. On the same note, trading companies can increase their social media presence and increase traditional advertising such as below-the-line marketing and Radio or TV advertisements. This will ensure that even when they face the ban on Google AdWords, their presence is still felt on the other platforms, and they can maintain their clientele informed.
On the investor side, the Google ban means more than ‘just a ban.’ This will increase client confidence and user experience, which is good for the company also. The users will feel safe and valued, giving them the confidence to transact over the platform. The ban is also assurance that the adverts that appear on AdWords are genuine and verified by Google, creating a responsible environment where users can feel secure with whoever they will be dealing with. Investors are always concerned about how secure their payment will be. Therefore, having a notion that the existing brokers are certified, and the adverts thus are genuine, in turn, provides confidence in investment choice. The move will also ensure that fraudulent cases are reduced, and in cases where they appear, Google is aware of how to hold them accountable as it will have already verified the user and known them more.

Without consumers, organizations can barely survive, and thus the need to be more vigilant in protecting them whenever possible. The move by Google can be termed a broad movement for the interest of its users and to avert future troubles of being held accountable for the damages or losses that may emanate from a non-regulated advert sector. This move has also seen other big players extend the same measures, and sooner or later, many investors hope that they will operate in a world where deceiving adverts will be a thing of the past and where brokers will be responsible. This reality is not far from considering the measures being taken to attain a free, fair, and genuine advertisement world.

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Filed Under: Featured, Forex brokers news

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